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Marketing Studio

Marketing Studio is a guided way to make ad-style video. It is the video-only skill kit that sets up video mode for a marketing scenario, pick a mode, tune it, and hand off into video generation ready to go.

Quick overview

  1. Pick a mode from the kit, or a ready-made recipe from the gallery.
  2. Tune the format and controls for your scenario.
  3. Optionally generate a script.
  4. Reference your saved avatar or product, then hand off into video generation.

Modes

The kit covers twelve modes, each a different kind of promotional video.

ModeFocus
Product PromotionGeneral product marketing, with the deepest set of formats
Food & RestaurantFood and hospitality content
Beauty & CosmeticsBeauty and skincare content
Fashion & ApparelClothing and fashion content
Store PromotionRetail and storefront promotion
Website PromotionMarketing a website
App DemoDemonstrating an app
Event / CampaignEvents and time-boxed campaigns
Brand & Founder StoryBrand narrative and founder-led content
Service & B2BService and business-to-business offers
Real EstateProperty and real estate content
Course & DigitalCourses and digital products

Formats inside Product Promotion

Product Promotion, the deepest mode, adds a format control with a wide range of ad styles to choose from: user-generated-content talking, unboxing, product hero shot, try-on, demo, testimonial, TV spot, point of view, secret hack reveal, reaction, ASMR, oversized giant-product, duet/react, and haul. Pick the format that matches the kind of clip you're after, and the rest of the mode's controls adjust to fit it.

Ready-made recipes

Beyond configuring a mode by hand, a recipes gallery offers dozens of fully tuned starting points built on Product Promotion, each with a few ready variants, filterable by style.

FilterCovers
AllEvery recipe
UGCCreator-style, authentic-feeling clips
ProductProduct-led shots and reveals
CommercialPolished, ad-like styles such as a TV spot
TrialTry-on and hands-on demo styles

Each recipe is a complete, pre-filled scenario, open one and it drops straight into the composer ready to run, or to adjust first.

Generate a script

A Generate Script button drafts a single, flowing video-generation prompt using your active chat provider, rather than a set of separate labeled fields. The draft naturally covers the ideas a script needs, an opening hook, what's said on camera, how the shots unfold, and a closing call to action, but as one continuous piece of text tuned for the video model, not a bulleted outline. You edit it from there like any other prompt.

Under the hood, Generate Script pulls the real saved fields of the product and avatar you've attached, a product's name, category, features, description, size, and colors, and an avatar's name, category, age group, tone, persona, voice style, performance, and languages, into the request it sends to your chat provider. That means a well-filled-in record produces a noticeably more specific, on-brand script than a sparse one. If your active chat provider has no key connected or isn't chat-capable, it automatically falls back to the first other chat-capable provider you do have a key for, so the button keeps working even when your everyday chat provider happens to be disconnected. The result comes straight back into the composer for you to edit, it is not posted into a chat thread.

Consistency

To keep your avatar and product looking the same from the first frame to the last, every generation in Marketing Studio automatically adds identity-lock language holding their shape, colors, proportions, and any printed text steady, plus a matching set of negative-prompt terms that push back against drift, warping, and redesign. You don't write any of this yourself, it's applied behind the scenes on top of your prompt.

Scenarios reference reusable subjects from your asset library with the literal tokens @avatar and @product, placed inline wherever the presenter or the product should appear. The studio fills in the actual saved record when it builds the final prompt.

Step by step

Make a UGC unboxing ad for a skincare product

  1. Open Marketing Studio from the composer and pick the Product Promotion mode.
  2. In the format control, choose Unboxing.
  3. Pick a Setting for the scene. The kit offers options such as Marketplace White, Kitchen Counter, Bathroom Vanity, Car Interior, and Retail Floor.
  4. Attach your saved avatar and product from the asset library so the scenario has a real presenter and a real product to reference.
  5. Optionally click Generate Script to draft the spoken prompt from your attached records.
  6. Review the identity-lock language and negative-prompt terms the studio adds automatically to hold the avatar and product steady across the clip.
  7. Hand off into video generation to produce the clip.

Start from a ready-made recipe

  1. Open the recipes gallery inside Marketing Studio.
  2. Filter by style if you want, for example UGC or Commercial.
  3. Open a recipe. It drops straight into the composer, fully pre-filled.
  4. Adjust anything before generating, for example swap the attached product, change the setting, or edit the prompt.
  5. Generate.

Draft a script from your records

  1. Attach the avatar and product you want the script to describe.
  2. Click Generate Script.
  3. The draft appears directly in the composer as one continuous video-generation prompt.
  4. Edit it like any other prompt, then generate.

Common tasks

GoalDo this
Reference a subject inlineWrite the tokens where they belong, for example "@avatar holds @product up to the camera and reads the label."
Keep a product consistent across a set of clipsAttach the same saved product and reuse the same recipe
Get a more specific scriptFill in the product and avatar records well before clicking Generate Script
Start faster than configuring a modeOpen a recipe from the gallery and adjust it

Troubleshooting

  • The tokens @avatar or @product appear literally in the prompt. The studio substitutes a token with a saved record only when one is attached. Make sure to attach a saved avatar and/or product before generating a scenario that references them, otherwise the token may reach the model unresolved.
  • Generate Script did nothing. It needs a chat-capable provider with a connected key. It falls back to another chat-capable provider automatically, but if you have no chat key at all, connect one first. See Connecting a provider.
  • My presenter or product drifts across the clip. Identity lock holds shape and color but leans on a solid record. Give the saved avatar and product good reference images and fill in their text fields. See Avatars and products.

What the lock does not do

Identity lock holds shape, color, proportions, and any printed label text steady across the clip. It does not freeze the shot itself, natural performance, hand movement, and camera motion are still expected and left free to vary.

Uses your video and chat providers

Marketing Studio generates with your own video provider, and drafts scripts with your chat provider. See the Provider and model matrix.

Save an avatar and product first

Defining your avatar and product once, with good reference images, makes every mode and recipe in this kit easier to fill in and more consistent to generate. See Avatars and products.