Applying a brand
A brand kit is only useful once it is attached to your work. Assignment is a tag, not a copy: a design, a media asset, or a folder points at one brand at a time, and that brand's logo, palette swatch, and name follow it wherever it is listed across the workspace.
Quick overview
- Pick the work you want to brand: a design, a media asset, or a folder.
- Right-click it, or open its "..." menu, and choose a brand from the brand submenu.
- Or start new work from inside a brand profile so it is assigned the moment it is created.
- Open the brand's own profile any time to see everything currently assigned to it.
Where you can assign a brand
Each brand submenu lists every brand kit in your workspace, with its logo (or a color dot if it has none) and a check mark next to whichever one is currently assigned. Picking a different brand reassigns immediately, no confirmation dialog. Once something is assigned, a "remove from brand" entry appears below a separator to unassign it.
The submenu's name and its empty state differ slightly by surface:
| Surface | Submenu label | Remove entry | With no kits |
|---|---|---|---|
| A design (works hub) | Marka | Markayı kaldır | A disabled "Marka yok (ayarlardan ekle)" row |
| A media asset | Markaya ata | Markadan çıkar | The submenu is hidden entirely |
| A media preview modal | Marka dropdown | Markayı kaldır | The control is hidden |
| A folder | Markaya ata | Markadan çıkar | The submenu is hidden entirely |
A design
Right-click a design card in the works hub, or open its "..." menu, and pick Marka. It sits in the same menu as tagging, status, renaming, duplicating, and moving to a folder, so brand assignment is one stop among several while triaging a batch of designs.
A media asset
Right-click an asset tile in the media library and use its Markaya ata submenu, or set the brand from the Marka row inside the asset's preview modal, wherever you happen to be looking at it. Both paths write to the same field, so it does not matter which one you use.
A folder
Right-click a folder and pick Markaya ata ("assign to brand"). This links the folder itself to the kit; see the callout below for exactly what that does and does not affect.
Brand-scoped creation
Starting a new design from inside a brand profile's Work tab creates the design, tags it to that brand on the server, and opens it in the editor, one confirmation click and you are working inside a design that is already on-brand. The same auto-tagging happens for a folder: creating a folder while browsing inside a brand profile links that folder to the brand the moment it is created.
Folder-linking outside a profile is a badge, not a bulk tag
Right-clicking an existing folder from the general works hub or media library and assigning it a brand only creates a link between the folder and the kit: the folder gets a small brand badge wherever it is listed, and it becomes browsable from inside that brand's profile. It does not retroactively tag the files already inside it, those still need to be assigned individually, or moved into a folder that was created from inside the brand profile in the first place. For bulk on-brand organization, prefer creating the folder from the brand profile over linking an existing one after the fact.
Where an assignment shows up
Once a design, asset, or folder is tagged to a brand, that assignment surfaces in several places without any extra step.
| Surface | What changes |
|---|---|
| Brand profile's Work / Media tab | The item is listed there, scoped to just that brand |
| Brand overview stat cards and Stats tab | Work/Media counts and the activity heatmap include it |
| Works hub filter popover | A multi-select brand checklist filters the whole workspace down to one or more brands, alongside the existing tag and status filters |
| General works and media browsers | A linked folder shows a small brand badge chip on its tile |
The brand checklist in the works hub's filter popover sits alongside its tag and status filters and combines with them, so you can, for example, filter down to one brand and one status at the same time. The filter badge on the Filtre button counts an active brand filter the same way it counts a tag or status filter.
How to use it
Start a new project already on-brand
- Open the client's brand profile and stay on the Çalışmalar tab.
- Start a new design from there. Confirm the prompt, and the design is created, tagged to that brand on the server, and opened in the editor in one step.
- For a batch, create a folder while inside the profile first (it auto-links to the brand), then make each new design inside that folder so everything lands under the brand.
Brand a batch of existing designs
- In the works hub, right-click the first design card (or use its "..." menu) and open Marka.
- Pick the brand. A check mark marks the current one; picking another reassigns instantly.
- Repeat per card. To brand many at once by container, move them into a folder that was created inside the brand profile; linking an existing folder from outside does not tag the files already in it.
Filter the whole workspace to one client
- In the works hub, open the Filtre popover.
- Tick one or more brands in the brand checklist. The list narrows to work tagged to those brands.
- Combine with the tag and status checkboxes in the same popover to narrow further, then use Filtreleri temizle to reset.
Common tasks
| Goal | Do this |
|---|---|
| Brand one design | Works hub, right-click the card, Marka, pick the brand |
| Brand one media asset | Media library, right-click the tile, Markaya ata, pick the brand |
| Link a folder to a brand | Right-click the folder, Markaya ata (adds a badge, not a bulk tag) |
| See everything on a brand | Open the brand profile and read its Work and Media tabs |
| Filter work to a brand | Works hub, Filtre popover, tick the brand in the checklist |
| Move a brand assignment | Reopen the submenu and pick a different brand (no confirmation) |
| Unassign | Reopen the submenu and pick the remove entry |
Removing a brand
Unassigning is symmetric with assigning: reopen the same brand submenu and pick its remove entry (Markadan çıkar on media and folders, Markayı kaldır on a design or the media preview). This clears the tag (or the folder link) immediately; it does not touch the brand kit itself or anything else assigned to it. To move an item to a different brand, you do not need to remove it first: picking another brand in the submenu reassigns in place.
Combining with tags
A brand assignment and a design's tags are independent and stack: a design can belong to one brand while carrying any number of tags, and the brand profile's own Tags tab searches across exactly this combination, scoped to that brand's work and media. Use tags for finer-grained grouping (campaign, format, status) within a brand rather than creating a separate brand kit for every small variation.
In the editor
Opening a design that is already tagged to a brand keeps that tag; the editor does not clear or change it. The editor's own media panel has a Marka filter alongside its tag filter, reading the same brand kits as the panel, so you can narrow the media grid down to one client's assets while working on their design without leaving the canvas.
Pushing brand colors onto canvas frames is not yet available
Earlier versions of the editor had a separate, simpler "brand set" (a handful of colors, one font, one logo) with a settings screen to create one and a mechanism to push it onto every frame's background, text, and shapes in a scene. That settings screen has since been removed in favor of brand management living entirely in the panel, and no menu, button, or shortcut in the current editor triggers that push-to-frames mechanism anymore. Assigning a brand today keeps a design organized and searchable under that brand, but it does not yet automatically recolor or re-font what is already on the canvas.
Troubleshooting
- The brand submenu is missing or grayed out. You have no kits yet. On a design the menu shows a disabled "Marka yok (ayarlardan ekle)" row; on a media or folder menu the submenu is hidden entirely. Create a brand first.
- I linked a folder but its files are not showing under the brand. Linking a folder is a badge and a browse link, not a bulk tag. Assign each file, or create the folder from inside the brand profile so new files inherit the brand.
- The canvas did not change color after I assigned a brand. Assignment is organizational only. It does not recolor or re-font existing canvas content; the old push-to-frames brand-set screen was removed from the editor.
- The Work/Media counts did not move after assigning. The overview stat cards and Stats reflect assignments, but the heatmap is a trailing 365-day view and the range-scoped cards depend on the Stats range dropdown. Reopen the profile to refresh.
- I cannot tell which brand an item has. The assigned brand carries a check mark in the submenu, a badge on linked folder tiles, and a glyph on cards; the media preview modal also shows the brand on its Marka row.